With the final edit nearly completed, the new cover designed and the video trailer updated, it’s time to get the word out there about the book and engage as many potential readers as possible. But, how does an author do that in this day and age? You might think that with the proliferation of social media platforms that it should be an easy task but, in fact, it’s far more difficult than you might imagine. The challenge is to stand out from the crowd and offer something really engaging that will draw people in.
It’s early days, yet, but there’s a few approaches I’m adopting:
I’m looking to build a ‘personality’ and a focus for interesting content on my Planet Fran Facebook page. I’m not there yet, still trying out a few directions.
I’ve created a new Youtube channel for Josie King Books – the trailer is on there now. I plan to add lots of videos relating to characters in the book, like Portia the Pug – hopefully funny videos that you’ll all really love.
I’m looking to build relationships with more local (Yorkshire) retail outlets for the book. It would be great to see it on real shelves!
I’ll keep you posted with how progress goes! Thanks for reading and staying in touch.